NASHVILLE, Tenn. (March 25, 2021)—PlayMaker Health, a post-acute sales enablement and market intelligence platform, and the Home Care Association of Florida (HCAF), the premier trade association for the homecare industry in Florida, today announced they have entered into a strategic partnership to provide HCAF members with exclusive member pricing and priority access to Spark, PlayMaker Health’s fully integrated home health and hospice solution. HCAF members will now have access to powerful Market Insights data to identify new referral opportunities, expand their book of business and grow competitive market share.

“Every day, our platform is empowering agencies to grow by leveraging insight from the most up-to-date and robust market data,” said Gregg Boyle, chief executive officer of PlayMaker Health. “In doing so, we remove the guesswork and unnecessary costs while providing enhanced visibility into referral sources. Our partnership with HCAF is part of a long-term plan to build a valuable partner ecosystem that delivers the most value for members. We’re excited to start with HCAF.”

The partnership with PlayMaker Health gives HCAF members the ability to cost-effectively scale and remain competitive in 2021 and long after.

Bobby Lolley, RN, HCAF executive director, said, “This is the kind of marketing intelligence that makes the large home health organizations so formidable. Through this new partnership, this critical data is now available as an exclusive HCAF member benefit so that providers with a smaller footprint have an opportunity to level the playing field.”

HCAF members, for more information and exclusive member pricing click here.